If you’re constantly juggling DMs, missing follow-ups, and onboarding clients like it’s your first time every time—your issue might be broken business automation systems.
Automation isn’t the enemy. It might be the very thing that saves your business and your peace of mind—if you do it right.
Let’s talk about how to fix what’s not working behind the scenes so your business can finally start growing with consistency.
Why So Many Women Resist Automation
Here’s what I hear all the time:
- “It just feels so impersonal.”
- “I don’t want to sound like a spammy marketer.”
- “I’m not techy enough to figure all that out.”
First off? I get it.
But the problem isn’t automation—it’s bad automation.
The kind that’s cold, sloppy, and disconnected. That’s a strategy issue, not a software problem.
✨ Automation doesn’t make your business robotic.
?️ Sloppy setup and generic messaging do.
If you’re intimidated by tech, I created the Business Basics Collab for this exact reason—to walk alongside women like you, helping you build systems step-by-step without the overwhelm or shame.
What Happens When You Don’t Automate
Let’s play it out…
- You miss leads because follow-ups get buried
- You waste hours manually scheduling and onboarding
- You start resenting your business because every new client feels like more work
Automation done right doesn’t make you less present.
It frees you to show up more meaningfully—right where you’re needed.
How to Set Up Effective Business Automation Systems
Ready to get out of the weeds? Start here:
1. Lead Nurturing Sequences
After someone downloads your freebie or signs up, they should get a warm, well-written series of emails that:
✔ Welcome them
✔ Deliver a quick win
✔ Introduce your offer
(And no, one email is not enough.)
2. Booking & Scheduling
Still emailing back and forth to set up meetings? It’s time to automate.
Use tools like Calendly, Honeybook, or Acuity with auto-reminders so no one gets ghosted. (I personally use Honeybook ?)
3. Client & Subscriber Onboarding
When someone pays or joins, the last thing you want is to scramble.
Set up an automated system that handles:
- Welcome emails
- Contracts
- Intake forms
- First steps
? Pro tip: When you update your branding templates, double-check your automations are still firing. Ask me how I know…
If you want to read more about why email is so important -head to this post.
How to Keep Automation Feeling Human
Here’s the secret: conditional logic.
It just means sending different emails or experiences based on what someone does (or doesn’t do). Examples:
- Didn’t book yet? Follow up with value.
- Already a client? Skip the promo, move to onboarding.
- Ghosting? Re-engage or bless and release.
- Bought before? Speak to them like a VIP.
You’re not building a billboard—you’re building a relationship, automatically.
Your 5-Step Action Plan for Faith-Based Automation
Let’s make this actionable. Here’s where to start this week:
1: Pick one area to automate
Lead nurturing, scheduling, or onboarding—just pick one.
2: Map the ideal client experience
What do you want them to feel, know, and do after that first step?
3: Write it like a human
Write the emails before you touch the tech.
4: Set it up + test it
Add yourself to the flow and ask: Does this feel like me?
5: Breathe. Bless it. Trust it.
Let go of perfection. You’re stewarding well—and God can use what you’ve built.
Systems Are Stewardship
Let’s be real: some of us are praying for growth while running everything from a Google Doc, a sticky note, and sheer adrenaline.
But God is not the author of chaos.
He’s a God of order, of excellence, of sustainability.
When you build systems that support your mission, you create space for:
- Rest
- Obedience
- Longevity
Automation isn’t about being “more efficient.” It’s about being more faithful.
Ready to Fix What’s Not Working?
If your funnel or backend feels like a mess and you know you can’t keep winging it, I’ve got you.
? Book your free Funnel Optimization Session at JanTouchberry.com/funnel
We’ll walk through your current setup, pinpoint where leads are falling off, and help you create business automation systems that feel good and work hard—even when you’re not logged in.
You don’t have to figure it out alone—and you don’t have to continue to live in chaos to grow.
