Have you ever filled out an opt-in form and left your phone number and email address behind? If so, you may be missing out on some pretty awesome perks. Having phone numbers on opt-in forms is key. Keep reading for why.

Collecting phone numbers and email addresses on an opt-in form is a total game-changer for businesses. It allows them to stay in touch with their customers and keep them in the loop about all the cool stuff they’ve got going on.

Think about it – with a phone number, a business can send text messages straight to your phone with special offers and discounts. How awesome is that? And with an email address, businesses can send you newsletters and updates about new products and services right to your inbox.

But it’s not just about the perks for customers, it also helps businesses tailor their communications to better serve their customers. By analyzing data from opt-in forms, businesses can get a better understanding of what their customers are interested in, and use that information to create more effective marketing campaigns and increase customer retention.

Another important thing to note is that having phone numbers and email addresses on file also allows businesses to quickly reach out to customers in case of emergency or urgent situations. This is especially important for businesses that rely on appointments or reservations, as they can quickly contact customers to reschedule or confirm.

I am a firm believer that an email list can be one of the biggest assets in your business. You can read more here.

So next time you’re filling out an opt-in form, don’t be shy to leave your phone number and email address. You never know what kind of cool stuff you might be missing out on.

PS – If you don’t have a opt-in (Freebie) already created for your business, hop over and grab my free class on how to create one in Canva. 👇🏻